1. Who We Are and How to Contact Us
The entity responsible for your personal information (the data “controller” where applicable) is:
Salt & Palm Brands LLC (d/b/a The Perfect Rim)A Pennsylvania limited liability company
Email: BizOps@ThePerfectRim.com
If you have any questions, requests, or concerns about this Privacy Policy or our handling of your information, please contact us using the email address above. We aim to respond to all legitimate requests within a reasonable timeframe and in accordance with applicable law.
2. Scope of This Policy
This Privacy Policy applies to information we collect through the Services. It does not apply to:
- Third-party websites and platforms. Sites or services operated by third parties that we link to or reference, including social media platforms such as Instagram and Pinterest, which are governed by their own privacy policies.
- Our business customers’ own practices. Bars, restaurants, hotels, resorts, cruise lines, distributors, brokers, and other businesses that purchase or resell our products and independently collect information from their own guests or customers.
- Information collected offline. Except as described here, information you provide to us outside of the Services, such as in person, by phone, or in the course of a negotiated commercial relationship, which may be governed by a separate agreement.
The Perfect Rim is a business-to-business brand. Our Services are intended for trade audiences—such as hospitality operators, foodservice distributors, brokers, and related professionals—and for adults of legal age. The Services are not directed to children. See Section 12 (Children’s Privacy).
3. Information We Collect
We collect information in three general ways: information you provide to us directly, information collected automatically when you use the Services, and information we receive from third parties.
3.1 Information You Provide to Us
You may choose to provide information when you contact us, submit an inquiry through our “Contact Us” feature, request information as an operator or distributor, or otherwise communicate with us. This information may include:
- Identifiers and contact details, such as your name, business name, job title, email address, telephone number, and mailing or business address;
- Commercial and professional information, such as your role, the type of business you operate (for example, bar, restaurant, hotel, resort, cruise line, distributor, or broker), purchasing interests, account or order details, and the contents of your inquiry;
- Correspondence, including the messages, attachments, and other information you send to us or that we exchange with you; and
- Any other information you voluntarily choose to provide.
- Information submitted through website forms is voluntary; however, failure to provide requested information may limit our ability to respond to inquiries or provide requested materials.
3.2 Information Collected Automatically
When you access or use the Site, we and our service providers may automatically collect certain information about your device and your interaction with the Site, including:
- Device and connection data. such as IP address, browser type and version, operating system, device type, language preferences, and screen or display settings;
- Usage data. such as the pages and content you view, the links you click, the dates and times of your visits, the referring website or source, time spent on pages, and other interactions with the Site; and
- Cookies and similar technologies. small data files and identifiers placed on your device that help the Site function, remember your preferences, and allow us to understand how the Site is used. See Section 6 (Cookies and Similar Technologies).
3.3 Information from Third Parties
We may receive information about you from third parties, including:
- Analytics and technology providers that help us measure and improve the performance of our Site;
- Social media platforms, if you interact with us or our content there, subject to the platform’s own settings and policies; and
- Business contacts, referrals, trade directories, and publicly available sources in the ordinary course of business development.
Business Development Information. We may collect and use publicly available business contact information obtained from company websites, trade directories, industry publications, trade shows, hospitality industry events, professional networking platforms, referrals, and other lawful sources for legitimate business development, sales, marketing, and relationship management purposes.
We do not knowingly collect sensitive personal information.
We do not seek to collect, and ask that you do not submit, sensitive categories of personal information such as government identification numbers, financial account credentials, health information, precise geolocation, or information revealing protected characteristics, except where strictly necessary and lawful for a specific business purpose you have requested.
4. How We Use Your Information
We use the information we collect for legitimate business purposes, including to:
- Provide, operate, maintain, and improve the Services, and respond to your inquiries and requests;
- Communicate with you about our products, including pricing, availability, samples, distribution, and account matters;
- Evaluate and pursue business relationships with operators, distributors, brokers, and other trade partners;
- Send administrative, transactional, and—where permitted—marketing or promotional communications, from which you may opt out at any time;
- Understand how visitors use the Site, measure and analyze traffic and engagement, and develop new features and content;
- Maintain the security and integrity of the Services, prevent fraud and abuse, and protect our rights, property, and the safety of others;
- Comply with applicable laws, regulations, legal processes, and our contractual and legal obligations; and
- Carry out any other purpose described to you at the time the information is collected or to which you consent.
Distributor and Business Relationship Inquiries. Submission of a distributor inquiry, operator inquiry, account request, sample request, or other business development form does not create a distributorship, reseller relationship, territory right, exclusivity arrangement, commercial agreement, or any obligation on the part of Salt & Palm Brands LLC. All business relationships remain subject to separate evaluation, approval, and written agreement by Salt & Palm Brands LLC.
Legal bases (where applicable). For individuals located in jurisdictions that require a legal basis for processing (such as the European Economic Area or the United Kingdom), we rely on one or more of the following: your consent; the performance of a contract or steps taken at your request prior to entering a contract; compliance with a legal obligation; and our legitimate interests in operating, promoting, and improving our business, provided those interests are not overridden by your rights.
5. How We Disclose Your Information
We do not sell your personal information for money. We may disclose information in the following circumstances:
- Service providers. We share information with vendors and service providers who perform services on our behalf, such as website hosting, analytics, email and communications, customer relationship management, and professional advisors. These parties are authorized to use the information only as necessary to provide services to us.
- Business and trade partners. Where relevant to a transaction or relationship you have initiated, we may share information with distributors, brokers, or fulfillment partners to facilitate orders, samples, or distribution.
- Legal and safety reasons. We may disclose information when we believe in good faith it is necessary to comply with applicable law, regulation, legal process, or governmental request; to enforce our agreements and policies; or to protect the rights, property, or safety of The Perfect Rim, our users, or others.
- Business transfers. In connection with, or during negotiations of, any merger, financing, acquisition, reorganization, sale of assets, or other transaction involving all or part of our business, information may be transferred as part of that transaction, subject to standard confidentiality protections.
- With your direction or consent. We may share information for other purposes with your consent or at your direction.
Some U.S. privacy laws broadly define “sale” or “sharing” to include certain transfers for advertising or analytics through cookies and similar technologies. To the extent such activity occurs through our Site, you may exercise choices as described in Sections 6 and 9.
Information submitted through contact forms may be stored and managed within customer relationship management (CRM) platforms used by The Perfect Rim to administer business relationships, respond to inquiries, and provide requested information.
6. Cookies and Similar Technologies
We and our service providers use cookies, pixels, tags, and similar technologies to operate and analyze the Site. Cookies are small files stored on your device. We generally use the following categories:
| Category | Purpose |
|---|---|
| Strictly necessary | Required for the Site to function and to deliver pages you request. These cannot be switched off in our systems. |
| Performance & analytics | Help us understand how visitors interact with the Site so we can measure and improve performance and content. |
| Functional | Remember choices you make (such as language or region) to provide enhanced, personalized features. |
| Marketing | Where used, help us understand the effectiveness of our communications and, on some platforms, deliver relevant content. |
Your choices. Most web browsers allow you to refuse or delete cookies through their settings. If you disable certain cookies, some features of the Site may not function properly. Where required by law, we will obtain your consent before placing non-essential cookies, and you may withdraw consent at any time. We also honor recognized opt-out preference signals, such as Global Privacy Control (GPC), where legally required.
7. Analytics, Social Media, and Third-Party Links
The Site may use third-party analytics services to help us understand usage. These providers may set their own cookies and collect information governed by their own privacy policies.
Our Site links to our social media presences, including Instagram and Pinterest. When you click these links or interact with embedded content, the relevant platform may collect information about you in accordance with its own policies. We do not control, and are not responsible for, the privacy practices of third-party sites or platforms. We encourage you to review the privacy policies of any third-party services you use.
We may use Google Analytics and similar analytics services to understand website traffic and visitor engagement.
8. Data Retention
We retain personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. When determining how long to keep information, we consider the amount, nature, and sensitivity of the information; the potential risk of harm from unauthorized use or disclosure; the purposes for which we process it; whether we can achieve those purposes through other means; and applicable legal, accounting, or reporting requirements. When information is no longer needed, we will take reasonable steps to securely delete, de-identify, or anonymize it.
9. Your Privacy Rights and Choices
Depending on where you live, you may have certain rights regarding your personal information. We honor these rights as required by applicable law and will not discriminate against you for exercising them.
9.1 Rights That May Be Available to You
- Access / Know. Request confirmation of whether we process your personal information and access to that information.
- Correction. Request correction of inaccurate personal information.
- Deletion. Request deletion of personal information, subject to legal exceptions.
- Portability. Request a copy of certain information in a portable format.
- Opt out. Opt out of marketing communications, and, where applicable, of any “sale” or “sharing” of personal information or targeted advertising.
- Withdraw consent. Where we rely on consent, withdraw it at any time without affecting the lawfulness of prior processing.
- Appeal. Where provided by law, appeal a decision we make regarding your request.
9.2 U.S. State Privacy Rights
Residents of California, Virginia, Colorado, Connecticut, Utah, and other states with comprehensive privacy laws may have specific rights under those laws, including the rights described above. We do not sell personal information in exchange for monetary consideration. To the extent applicable law treats certain cookie-based analytics or advertising activity as a “sale” or “sharing,” you may exercise choices through your browser settings, recognized opt-out preference signals, and the contact methods below.
California “Shine the Light.” California residents may request information about our disclosure, if any, of personal information to third parties for those parties’ direct marketing purposes. We do not currently share personal information with third parties for their own direct marketing.
California residents may submit privacy rights requests by emailing BizOps@ThePerfectRim.com with the subject line "California Privacy Request."
9.3 EEA / UK Rights
If you are located in the European Economic Area or the United Kingdom, you may have additional rights under the GDPR or UK GDPR, including the right to object to or restrict certain processing and the right to lodge a complaint with your local supervisory authority. We will respond to such requests in accordance with applicable law.
9.4 How to Exercise Your Rights
To exercise any of these rights, contact us at BizOps@ThePerfectRim.com. We may need to verify your identity before fulfilling your request, and we may decline requests where permitted or required by law. You may use an authorized agent to submit a request where the law allows, subject to appropriate verification.
10. Data Security
We maintain reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, loss, misuse, or alteration. However, no method of transmission over the Internet or method of electronic storage is completely secure. While we strive to protect your information, we cannot guarantee its absolute security, and any transmission of information is at your own risk. You are responsible for keeping any credentials you use to interact with us confidential.
11. International Users and Data Transfers
We are based in the United States, and the Services are operated in the United States. If you access the Services from outside the United States, you understand that your information may be transferred to, stored, and processed in the United States and other countries where our service providers operate, which may have data protection laws that differ from those in your jurisdiction. Where required, we implement appropriate safeguards for such transfers. By using the Services, you consent to the transfer of your information to the United States as described in this Privacy Policy.
12. Children’s Privacy
The Services are intended for businesses and adults of legal age and are not directed to children. We do not knowingly collect personal information from children under the age of 13 (or a higher age where required by applicable law). If you believe a child has provided us with personal information, please contact us, and we will take appropriate steps to delete such information. Our products are intended for use in the preparation of beverages, including alcoholic cocktails, by businesses and individuals of legal drinking age; nothing on our Site is intended to encourage the purchase or consumption of alcohol by anyone under the legal age.
13. Website Content, Intellectual Property, Terms of Use and Trademarks
All content displayed on or made available through the Services—including, without limitation, the photographs, product images, lifestyle and beach imagery, videos and demonstration footage, illustrations, graphics, page layouts, text, copy, taglines, performance statistics and product claims, the “The Perfect Rim” name, the company logo and label artwork, color schemes, typography, and the overall look and feel of the Site (collectively, the “Content”)—is owned by or licensed to Salt & Palm Brands LLC and is protected by United States and international copyright, trademark, trade dress, and other intellectual property laws.
13.1 Trademarks
“The Perfect Rim”™, “Dip · Dress · Deliver”™, the associated logo, label design, and related names, marks, and slogans are trademarks or trade dress of Salt & Palm Brands LLC, whether or not designated with a ™ or ® symbol. Nothing on the Services should be construed as granting, by implication, estoppel, or otherwise, any license or right to use any trademark without our prior written permission. All other product and company names, marks, and logos referenced on the Services are the property of their respective owners and are used for identification purposes only; such use does not imply any affiliation with or endorsement by those owners.
13.2 Photographs, Videos, and Imagery
The photographs, product images, packaging and label artwork, demonstration and avatar videos, and other visual media on the Services are protected works. They may not be copied, reproduced, downloaded, republished, distributed, modified, framed, scraped, or used to create derivative works, including for training automated or machine-learning systems, without our prior written consent, except as expressly permitted below.
13.3 Statistics, Claims, and Illustrative Figures
Any statistics, performance figures, cost comparisons, yield estimates (such as the number of rims per bottle), and product claims presented on the Services are provided for general informational and illustrative purposes only. Actual results may vary based on usage, pour size, technique, product handling, and other factors. Such figures are estimates, may be rounded or approximate, and are subject to change without notice. They do not constitute a warranty, guarantee, or binding representation. Specific nutritional, ingredient, and regulatory information is governed by the product label and applicable law.
Product performance may vary depending on rim blend composition, environmental conditions, operator technique, and serving practices.
13.4 Limited Permitted Use
Subject to your compliance with this Privacy Policy and any applicable terms, we grant trade partners and visitors a limited, revocable, non-exclusive, non-transferable license to view and, where a download function is expressly provided (such as published sell sheets or marketing assets), to download and use those specific materials solely for legitimate, non-misleading business purposes related to evaluating, purchasing, or reselling our products. This license does not permit altering our marks, claims, or artwork, or using the Content in any manner that is false, misleading, disparaging, or otherwise unlawful. We reserve all rights not expressly granted.
13.5 User-Submitted Content
If you submit any content, suggestions, feedback, photographs, or other materials to us through the Services or otherwise (“Submissions”), you represent that you have the right to do so, and you grant us a non-exclusive, royalty-free, worldwide, perpetual license to use, reproduce, and display such Submissions in connection with operating and promoting our business, unless we agree otherwise in writing. Please do not send us confidential or proprietary information that you do not wish us to use on this basis.
13.6 Reporting Infringement
If you believe any Content on the Services infringes your intellectual property rights, or if you have questions about permitted use of our Content, please contact us at BizOps@ThePerfectRim.com with a detailed description of the material and the basis for your request.
14. Do Not Track
Some browsers offer a “Do Not Track” (DNT) setting. Because there is not yet a common industry or legal standard for recognizing and responding to DNT signals, our Site does not currently respond to DNT signals. We do, however, honor recognized opt-out preference signals, such as Global Privacy Control, where required by applicable law.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or for other operational reasons. When we make changes, we will revise the “Last Updated” date at the top of this Policy and, where appropriate or required by law, provide additional notice. We encourage you to review this Privacy Policy periodically. Your continued use of the Services after any changes take effect constitutes your acceptance of the revised Policy.
16. How to Contact Us
If you have questions, comments, or requests regarding this Privacy Policy or our privacy practices, please contact us at:
Salt & Palm Brands LLC (d/b/a The Perfect Rim)Email: BizOps@ThePerfectRim.com
Pennsylvania, United States
© 2026 The Perfect Rim · Salt & Palm Brands LLC. All rights reserved.